Leadership Coaching That Puts Your Career and Growth First
Become the leader of your own career, live fearlessly, and create a career you love
About Live for Yourself (LFY) Consulting
Live for Yourself (LFY) Consulting, based in Chicago, IL, and Austin, TX, offers leadership coaching, executive coaching, and career coaching services for values-driven senior leaders that know there is more to life than work, yet still want to get the most out of their career. We are dedicated to empowering leaders at every stage of their career journey—from securing their next position to thriving as high-impact executive leaders.
In short, we focus on developing your professional brand, refining your leadership story, and elevating your executive presence. We help you gain clarity on the work you’re meant to do and create a clear path forward. From there, we guide you in building a meaningful career—whether within your current organization or one that’s a better fit. Simply put, we make your ideal job and career a reality.
Our Experience Spans Industry and Geography
We’ve coached over 500 global leaders across industries at major companies such as:
Our leadership and career expertise has been featured on major outlets such as:
Every successful leader has a leadership coach in their corner. Who’s in yours?
Start a conversation to find out more and how we can help (interest calls and programs are limited based on capacity). Do you need a leadership coach, executive coach, or career coach? Submit your email below if you are not able to find a time that works for you. Our team will contact you in response to your inquiry regarding leadership coaching or career coaching programs. Schedule a time to chat | Email us with general inquiries
More questions? We have answers:
Can you share who your ideal client is?
We coach senior leaders and executive leaders to uncover what they truly want to do for the next stage in their career and then make that a reality. Are you ready to create your leadership brand, hone your executive presence and leadership skills, and develop as a leader? The programs we offer focus on creating greater clarity, confidence, and control (The 3 C’s of Self-Leadership©) throughout your career. Schedule an introductory call | Click here to learn more about coaching
What is the purpose and mission of Live for Yourself (LFY) Consulting?
The purpose of Live for Yourself Consulting is to guide leaders that are feeling stuck through leadership coaching and career development to craft their ideal career. Our clients have been running on overdrive for their whole life and when they stop for a moment, it hits them, despite all their work, they aren’t actually the leader they want to be. We see the same story over and over again and we are here to change it, for leaders and their teams.
Leadership coaching is a personalized, collaborative process aimed at enhancing a leader’s skills, abilities, and overall performance. It involves working closely with a leadership coach to identify and achieve your professional development and career goals, leveraging your strengths and addressing areas for improvement.
A leadership coach who puts your career first designs a program tailored specifically to you and your aspirations. Whether your focus is on career growth, career change, career planning, or your overall professional journey—or honing leadership development areas such as executive presence, coaching skills, feedback, delegation, employee engagement, or team dynamics—they ensure your priorities guide the process.
Through this personalized program, you’ll achieve both career transformation and leadership growth that you can be proud of—often venturing beyond your comfort zone. This involves gaining clarity on your vision, setting and pursuing meaningful goals, and embracing the leader you need to become to create the work and life you truly desire.
Your coach serves as a guide and partner, challenging you, holding you accountable, and pushing you beyond your perceived limits—all within a safe, empathetic, and compassionate environment. A coach offers a perspective that helps you see what you might overlook and provides honest, constructive feedback that others may hesitate to give.
What is it like to work with a leadership coach that puts your career first?
The coaching process is unique for each client but generally involves weekly Zoom audio sessions that are 1 hour in length, and focused on a specific overall goal. Each session spends time exploring current issues and concerns, problem solving, reframing belief systems, and specific assignments related to the overall purpose of the program.
Live for Yourself Consulting bases its programs and work from applied learning theory, and research related to curriculum design and leadership development. Thus, programs include a combination of coaching calls and various experiential personalized assignments. The coach and client relationship is founded in trust, openness, honesty, respect, and empathy, and is always focused and goal oriented towards guiding the client in taking back control of his or her life and the overall purpose and goals of the program.
How long does coaching take?
LFY Consulting is founded on the principles that the coaching process is not forever and that clients should reach a level of self-leadership, sustainable career fulfillment, and leadership development. The goal of the coaching programs are to develop an internal leader that can guide them throughout their life without consistent coaching.
Based on previous clients successes and other professional experiences, clients tend to develop the traits for self leadership in approximately 3-6 months. After a completed program it is common for clients to schedule individual coaching sessions on an as-needed basis or switch to a once a month support and empowerment retainer program.
Why audio coaching calls and not video or in-person?
The coaching process requires that the client and coach are in an environment free of distractions, and near a computer to review assignments and take notes regarding the current session. The audio component allows both the coach and client the focus they need to achieve the growth that is desired.
How much does coaching cost?
Individual coaching programs are personalized for each client and may differ on intensity, value, and length of programs. Investment options range from upwards of 16,000 but start at a minimum of 3,000 and increase based on length and value.
May I talk with you first before committing to a program?
If you are interested in coaching, We are happy to have a leadership and career coach reach out for a short phone conversation. If it does feel like a possible fit, then the next step is an introductory coaching session or full package. If it doesn’t or if you want to think it over before committing, that is fine but open coaching slots cannot be guaranteed for longer than 48 hours. Also, we realize that we may not be a good fit for everyone and will let you know of other resources when applicable. You can schedule an introductory call please click here.
Can I pay in installments?
Yes. Clients who pay for their own coaching can pay in one or multiple installments depending on the program. A full or installment payment is due prior to the first session. Subsequent installment payments are made at specified sessions. Lump sum discounts are available to those that pay in one installment for longer term programs.
How do I get started?
Please schedule a brief time for us to chat by clicking here or emailing BenjaminRitter@lfyconsulting.com.
Why do I need coaching?
Let’s be clear. You don’t need coaching, but are you happy and content living the life you are? Coaching will transform your life. It works and can give you what you want, right now. Do you want to wait 5, 10, 20 years to achieve what you think you want, or to just continue to live the life you are living now, or do you want to take meaningful, transformative steps to achieve your desires today? You’ve had years of formal education, but how much has that been about and for you. Coaching will guide you in earning a degree in yourself and immediately start working towards the life you desire.
Why should I sign up with Live for Yourself Consulting (LFY) and not a different organization?
LFY Consulting differentiates itself from other coaching programs on the market through the expertise of Dr. Benjamin Ritter who is an expert in the field of organizational leadership, coaching, learning theory, curriculum design, and interpersonal dynamics. His program is extremely comprehensive and utilizes specific and individualized assignments and coaching that focuses on the Three C’s of Self Leadership©, and is the only coaching program in the world that utilizes the doctoral level research based LIVE system©. LFY Consulting focuses on being transformational, not just motivational.
What if I’m not sure?
Signing up for coaching is a BIG step. It’s an intentional investment that clearly states, I WANT SOMETHING ELSE. It’s understandable that you may not be ready to look at your life and say, I WANT MORE. Take your time. Browse the content on the website. Read the testimonials and success stories. Attend a LIVE event. Listen to a podcast. Read an article. Get a little more comfortable, but remember that comfort is the enemy of growth. When you’re ready, or finally done dealing with the same story, reach out. Send an email to BenjaminRitter@lfyconsulting.com or through the contact page to start the conversation. We can then see if there is availability and if we’d be a good fit.
What if I’m not a leader, and earlier on in my career?
Starting out in your career can feel overwhelming, especially when the traditional schooling system often overlooks practical career guidance. Many of us enter the job market without the tools we need to create a fulfilling career that aligns with our goals and values. As someone who faced similar challenges early in my journey, I understand how crucial it is to have direction, support, and confidence in building a career path that resonates. Young adults need career coaching just as much as seasoned professionals do - sometimes even more so. That’s why Dr. Benjamin Ritter is taking on select young adult clients for career coaching services. Let’s work together to create a career path that not only matches your skills and ambitions but also brings purpose and fulfillment. Find out more here